Credit Union

Jan 12, 2015

Why is this? While there are a number of reasons, four major ones come to mind.

Groups and committees have their place and time. If you are playing team sports or passing legislation, committees are your thing. If you are trying to advance a marketing message through a bank or credit union, there are few better ways to kill creativity than by sticking it under a committee.

The solution? Your best bet to accomplish great things in marketing is to either hire an in-house professional with the experience and drive to get the job done, or to work with a qualified external agency partner.